Adding a pool to your rental property is a significant investment. However, it can also be a game-changer, especially for properties in some of South Carolina’s top vacation destinations like Kiawah Island, Seabrook Island and Isle of Palms. The allure of a private pool is often a major factor for vacationers looking for an unforgettable stay.
Is adding a pool right for your rental?
These key factors can guide your decision-making process.
The Benefits
From enhancing your property’s curb appeal to attracting more guests, a private pool brings many benefits that can directly impact your bottom line.
Increased Bookings and Revenue
Private pools help marry the comforts of home with the luxury, convenience and enjoyment of a resort. For that reason, vacation homes with pools typically attract more interest from renters. Depending on their needs, vacationers are often even willing to pay a premium for the exclusive access and added relaxation a private pool offers, meaning your rental could command higher nightly rates.
Appeals to a Broader Audience
In a survey conducted by Airbnb, vacationers listed pools as a top priority when choosing a rental. Pools make properties more versatile. A family vacation with children, a romantic getaway for couples or a reunion with friends—all are enhanced by having a pool as a central feature. This attractiveness to diverse groups can help your property remain competitive year-round, especially in coastal markets like Charleston where vacationers come for the sun and outdoor living.
Set Your Rental Apart
In popular rental destinations, standing out from the competition is crucial. Adding a pool can distinguish your property from others, making it a memorable and desirable option. For travelers torn between similar homes, a pool may be the feature that sways their decision in your favor.
Considerations Before Adding a Pool
Of course, a pool isn’t just a one-time investment. There are important ongoing expenses and responsibilities to keep in mind before you take the plunge. Vacation rental owners should carefully weigh these factors into their decision.
Initial Investment and Maintenance Costs
While a pool can boost your rental's appeal, it’s essential to consider the upfront costs. Building an inground pool can be a costly expense, not including ongoing maintenance, cleaning and safety expenses. Partnering with a reliable property management company like Sweetgrass Properties can help streamline pool maintenance, so you can focus on reaping the rewards.
Insurance and Liability
Pools come with additional liability. You’ll likely need to adjust your insurance policy to cover pool-related risks, which could increase your premium depending on coverage and location. Moreover, it’s crucial to ensure your pool meets all local safety regulations, such as having proper fencing, safety signage and pool covers when not in use.
Seasonal Use
While the Charleston area enjoys warm weather much of the year, a pool may not see as much use during the cooler months. However, heating options, spa additions and enclosures can extend the usability year-round, allowing you to continue attracting guests even in the off-season.
Enhancing Your Guest Experience
A well-maintained pool adds to the luxury feel of your rental, enhancing the overall guest experience. After all, pools offer more than the potential for increased bookings—they are spaces for your guests to create lasting memories. Whether lounging after a day at the beach or hosting a poolside barbecue, these experiences become the stories they share and the reason they return year after year.
At Sweetgrass Properties, we understand the appeal of luxurious amenities and offer expert property management services to ensure your rental, including its pool, remains in top shape. If you're considering adding a pool or want advice on optimizing your rental property’s value, our team is here to help you every step of the way.
Make a Splash in the Charleston Vacation Property Market
Sweetgrass Properties helps connect Kiawah Island, Wild Dunes, Seabrook Island and Isle of Palms properties with the renters they need. Contact us to learn more about our experience managing Charleston vacation properties and how we can help you make the most of your home.